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BigBasket Founders Exit as TruNativ Secures $30 Million Investment

TSI Desk by TSI Desk
June 17, 2026
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BigBasket Founders Exit as TruNativ Secures  Million Investment
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**New Leadership Takes Over BigBasket**

BigBasket, one of India’s most prominent online grocery platforms, is undergoing a significant leadership transition as cofounders Hari Menon and Vipul Parekh step down from daily operations. This shift marks the first time the company will operate without its founding team at the helm. Taking charge as the new CEO is Amit Nanda, a former executive from Amazon, who brings with him extensive experience in e-commerce. This change in leadership comes at a critical juncture as BigBasket faces intensified competition and the need for strategic growth.

The departure of Menon and Parekh signifies a strategic shift for BigBasket, which is owned by Tata Group. The founders will transition to board roles, allowing the company to embrace a more institutional form of leadership. Under the new CEO, BigBasket aims to refine its business strategy, focusing on scaling operations and enhancing profitability. Nanda’s background in marketplace operations, technology, and private brands at Amazon positions him well to tackle the challenges faced by BigBasket, particularly in the quick commerce sector.

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**TruNativ Expands with $30 Million Funding**

TruNativ, a direct-to-consumer (D2C) brand specializing in nutrition products, has successfully raised ₹290 crore (approximately $30 million) in a Series B funding round led by OrbiMed. This substantial investment will support TruNativ’s efforts to expand its offline distribution network in Tier I and II cities across India. Additionally, the company plans to explore new partnerships and enhance its research and development capabilities to diversify its supplement offerings.

Founded in 2019, TruNativ offers a range of nutrition products, including cooking protein, water-soluble fiber sachets, and collagen supplements. The company has experienced significant growth, closing FY26 with a revenue of ₹130 crore, marking a 350% year-on-year increase. The latest funding round also involved secondary transactions, with existing investors such as 100Unicorns, Rainmatter, and Venture Catalysts exiting the startup. FMCG giant Emami reduced its stake from 19% to 10%, making room for new strategic directions.

**Implications for India’s Startup Ecosystem**

These developments at BigBasket and TruNativ highlight the dynamic nature of India’s startup ecosystem, where leadership changes and funding rounds are pivotal for growth and adaptation. BigBasket’s leadership transition underscores the increasing trend of startups evolving from founder-led to professionally managed entities, as they seek to scale operations and navigate competitive pressures. The entry of seasoned executives like Amit Nanda into leadership roles reflects the maturity and sophistication the Indian startup landscape is achieving.

For emerging startups like TruNativ, securing significant funding rounds is crucial for scaling operations and tapping into new markets. The nutrition-focused D2C brand’s success in raising funds amidst a challenging funding environment illustrates the potential for niche sectors to attract investor interest. TruNativ’s focus on expanding its offline footprint aligns with the broader trend of D2C brands seeking omnichannel strategies to enhance consumer engagement.

As these companies navigate their respective growth trajectories, the next phase will be critical in determining their success. For BigBasket, the challenge lies in executing a strategic turnaround under new leadership to regain market share and improve financial performance. Meanwhile, TruNativ’s ability to effectively deploy its new capital to scale its operations and product offerings will be a key factor in its continued growth. Investors and industry observers will closely monitor these developments, as they hold valuable insights into the evolving dynamics of India’s tech and startup ecosystem.

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TSI Desk

TSI Desk

The TSI News Desk is the heart of Tech Scoop India, a dedicated team of tech-savvy writers, editors, and analysts passionate about delivering the latest and most impactful technology news. Committed to curating accurate, timely, and insightful content, the TSI News Desk ensures that readers stay ahead of trends in the ever-evolving tech landscape. From breaking stories on Indian startups to in-depth reviews of cutting-edge software by Indian companies, the team prides itself on its journalistic integrity and expertise. TSI News Desk is where technology meets trust.

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