Eternal’s Profit Dilemma: Growth Amid Challenges
In the ever-evolving landscape of quick commerce and food delivery, Eternal, formerly known as Zomato, is navigating a complex financial terrain. Despite a remarkable 63% increase in revenue, the company has witnessed a significant decline in profits for the second consecutive quarter. This article delves into the factors contributing to this paradox and explores the strategic moves Eternal is making to stay competitive.
Revenue Growth vs. Profit Decline
Eternal’s recent financial report reveals a 77% drop in net profit, down to Rs 39 crore from Rs 175 crore a year earlier. This decline comes even as the company’s consolidated operating revenue surged to Rs 5,833 crore. The aggressive expansion in the quick commerce sector, led by Blinkit, has played a pivotal role in this scenario.
- Quick Commerce Expansion: Blinkit, Eternal’s quick commerce arm, saw its revenue more than double to Rs 1,709 crore. However, intense competition and increased customer acquisition costs have widened its losses to Rs 82 crore.
- Food Delivery Segment: Zomato, the largest segment, reported an 18% YoY growth in revenue, reaching Rs 2,054 crore. Yet, a slowdown in urban consumption has affected its quarterly performance.
Strategic Shifts and Market Dynamics
Eternal’s strategy involves navigating fierce competition and making calculated investments to sustain growth. The company’s inclusion in the Nifty 50 index highlights its market presence, but challenges remain.
- B2B Growth: Hyperpure, the B2B distribution arm, experienced robust growth, with revenue rising to Rs 1,804 crore. This segment’s success underscores the potential in diversifying revenue streams.
- Going-Out Vertical: The District segment saw its revenue more than double, yet it posted an 11% decline compared to the previous quarter. This fluctuation reflects broader market dynamics and consumer behavior shifts.
Competition and Market Pressures
The quick commerce space is witnessing heightened competition, with players like Zepto and giants such as Amazon and Flipkart vying for market share. Eternal’s strategic move to cap foreign ownership aims to strengthen Blinkit’s operations by adopting an inventory-led model, potentially improving margins.
- Emerging Rivals: Zepto’s upcoming public debut and Rapido’s entry into food delivery add layers to the competitive landscape.
- Regulatory Challenges: Eternal, alongside Swiggy, faces scrutiny from the Competition Commission of India for alleged unfair practices. This regulatory pressure could impact operational strategies and market positioning.
Technological Innovations
Beyond its core operations, Eternal is venturing into the B2B SaaS space with the launch of Nugget, an AI-powered customer support platform. This move reflects a broader trend of leveraging technology to enhance operational efficiency and customer engagement.
- Nugget’s Impact: Capable of autonomously resolving up to 80% of queries, Nugget supports over 15 million customer interactions, demonstrating significant workforce efficiencies.
Insights and Future Prospects
Eternal’s journey offers valuable insights into the challenges and opportunities within the quick commerce and food delivery sectors. The balancing act between aggressive growth and profitability remains a critical focus.
- Consumer Behavior: As urban consumption patterns evolve, Eternal’s ability to adapt and innovate will determine its long-term success.
- Strategic Partnerships: Collaborations and strategic alliances could provide avenues for growth and stability in a competitive market.
Final Thoughts
Eternal’s story is a testament to the dynamic nature of the startup ecosystem. As the company navigates its profit challenges, the focus on innovation, strategic investments, and market adaptability will be crucial. The road ahead is filled with opportunities and obstacles, and Eternal’s ability to steer through them will shape its future trajectory.
For more information about Eternal and its operations, visit Eternal’s website.
By understanding these dynamics, you can gain insights into the broader trends affecting startups in the quick commerce and food delivery sectors. What strategies do you think Eternal should adopt to enhance profitability while sustaining growth?

















